Case Study

A year-round Telluride performer
$141,476

in a single year — winter and summer.

A 3-bedroom, 3.5-bath home in the Town of Telluride. Under Vivid management, this property earned strong revenue in both ski season and summer, with the flexibility to host short stays, long stays, and everything between.
Property Profile

A Town of Telluride 3-bedroom residence

Bedrooms
3
Bathrooms
3.5
Sleeps
10 guests
Access
Short & Long Term
Setting
Town of Telluride
A Town of Telluride home that sleeps up to ten.
What makes this property earn is its flexibility: open to short stays and long stays, ski-season guests and summer guests, weekend renters and month-long renters. Vivid's job is to make sure every one of those windows is filled at the right price.
Seasonal Performance

Two seasons.
Two strong revenue engines.

Most Telluride properties live or die by ski season. This one doesn't — because we manage it like it has two peak seasons, not one.
Winter Season
Revenue
45% of annual
$63,936
Holidays, ski weekends, and festival weeks priced at peak. The lack of ski-in / ski-out access didn't cap the rate — the right guests, booked at the right time, did the work.
Summer Season
Revenue
55% of annual
$77,540
Festival weekends, family trips, longer stays. The summer side of this property earned more than its winter side — a result most management companies don't engineer for.
Total annual revenue
Winter + Summer, plus shoulder-season bookings

$141,476

In a single year
Annual Revenue Split
Winter · $63,936
Summer · $77,540
Behind The Performance

A property managed for
365 days, not 100.

A six-figure year property doesn't happen by accident. It happens because the property is managed flexibly — with the right strategy for each season, each guest type, and each length of stay.
01
Two-Season Pricing

Every season priced like a peak.

Ski weekends, festival weeks, summer holidays, fall colors. We treat Telluride as a multi-peak market and price each window against its own live demand — not a flat seasonal calendar.
· Dynamic pricing across every season
· Festival & event capture
· Shoulder-season fill strategy
· Minimum-stay rules tuned by week
02
Flexible Stay Model

Short stays. Long stays. Both, always.

This property is open to weekend renters, week-long family trips, and month-long stays — and we move the rules deliberately depending on what the calendar needs. That flexibility is how a non-ski-in / ski-out home clears six figures.

· Short-term & long-term ready
· Length-of-stay strategy by season
· Premium guest targeting
· Listing tuned for both audiences

The Numbers

Three numbers that tell the story.

Why This Matters

A Telluride home doesn't need ski-in/ski-out to clear six figures. It needs a manager who works both seasons.

Most owners assume their property's revenue ceiling is set by its location and its ski access. It isn't. The ceiling is set by how the property is managed across every month of the year — winter and summer, short stays and long stays, festival weeks and quiet weeks.

This property earned $141,476 in a single year because Vivid runs it that way, every day. That's what we do.

Curious what your property could earn year-round?

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